www.booksbyjoycesobornwilson.com

Joyce Osborn Wilson is a woman with many talents.  She is first a Christian and also author, entrepreneur, instructor, leader, caregiver and inventor.  Her expertise includes owning a salon and wellness center for twenty-six years, formulating a line of skin care products known as J-Mex, inventing the BriteWhite Teeth Whitening System, developing skin care devices to improve the skin and writing five books.

Her first book, “Take a Walk Through Life” is about using Red and Blue LED (light emitting diodes) for the improvement of skin care and therapeutic treatments.  Joyce also wrote a book, “Continuing Education,” for the novice esthetician as a bible for skin care services.  She researched her family tree on her mother’s side and wrote a book, “In the Sweet By and By,” the true touching story of her mother, grandmother and great grandmother’s survival in the most poverty stricken area of the Appalachian Mountains of Harlan County, Kentucky.  After taking her mother out of the those mountains to live with her, she documented over ten years of caring for her mother with dementia brought on by stress and wrote “A Twisted Mind,” the how to’s for those caring for one with dementia and how she developed a way of handling her own mother without confrontations.  It is a humorous enlightening story of true events during those ten years.  After being a widow for thirty-eight years, she met the love of her life and wrote the story  “A True Passionate Love Story,” about how you can fall in love after hitting the ripe young age of seventy.  Her passion for her husband, family, church and community continues to keep her young.  She is an avid golfer and loves to read and travel with her husband, Ken, in their RV throughout the country.

She has also served her community being a charter member of Leadership Walker County in Jasper, Alabama, and being honored with Business and Professional Woman of the Year twice in her career and serving on boards too numerous to mention. Joyce founded and serves as President for the Council for Cosmetic Teeth Whitening (CCTW) – www.CCTWonline.org.  The Association is a group of distributors and retailers that sell and distribute self-applied, over-the-counter (OTC) teeth-whitening products that are unregulated by the FDA and deemed safe by the ADA.  She worked directly with the FTC and continues this work with the Institute for Justice to retain her entrepreneurial rights.

Ms Wilson has appeared on the John Stossel Show and she was honored with a feature story in the front section of the New York Times.  She continues her research and development under BEKS Incorporated dba/BriteWhite Teeth Whitening System as well as serving as president for the Council for Cosmetic Teeth Whitening.  She is also currently writing her sixth book.